Marks and Spencer fans eager to buy AJ Odudu's 'sumptuously soft' cream knit

AJ Odudu has had ITV viewers desperate to know where to buy her fluffy cream knit this week, after sharing an ‘elegant’ outfit on social media. It comes as the star returned to TV screens as the latest season of M&S: Dress The Nation kicked off on Monday evening.

The programme features nine hopefuls battling it out for a coveted position as a fashion designer with the retail giant. In the opening episode of the new series, the Lancashire beauty joined Vernon Kay alongside M&S Woman Director Maddy Evans and guest judge Jade Jagger, looking autumn ready in a skirt and jumper combo.

We hunted down the outfit the 37-year-old wore for the show, and it’ll come as no surprise that her jumper was, indeed, from high street retailer Marks and Spencer. She wore the Alpaca Rich Crew Neck Jumper from the retailer’s Autograph line - a collection renowned for its high-end statement pieces.

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Crafted from 77% alpaca wool, the retailer describes it as 'luxuriously soft and sumptuous', available in ivory or, for those seeking a splash of vibrancy in their wardrobe, a cornflower blue option. Crafted in a regular fit with a timeless crew neckline, it's available in five sizes from extra small to extra large.

It features ribbed detailing at the neck, cuffs and hem for a refined finish, and has been praised as 'good quality' by customers, with one noting: "Useful style will work with lots of outfits."

The star posted an image of her ensemble on social media, with admirers instantly smitten by her attire, writing beneath the post: "Where is your jumper from it's gorgeous AJ,”, "Delightfully elegant AJ," and "You looked sensational tonight like always."

However, the jumper carries quite a hefty price tag at £100, reports Lancs Live. For those looking for something more budget-friendly, this H&M oversized mohair-blend jumper comes in at £84.99.

Similar to M&S's offering, it's available from XS to XL, with the material blending wool and mohair. The design boasts dropped shoulders, long sleeves and ribbed edges for a smart finish, and is offered in three shades: cream, dark beige and light pink.

Even more affordable is this Topshop knitted premium alpaca crew neck boxy jumper in ivory, reduced to £69 from £85. It's available in four sizes, with customers praising it as 'warm and cosy' - although one reviewer did mention it was 'way too big' in their feedback.

There are countless ways to wear a cream crew neck jumper, but we adore how AJ paired hers with a vibrant green mini skirt and kitten heels, flaunting her pins. Whilst her skirt is unfortunately unavailable online, her chic court shoes are available in every size from three to eight, and are priced at £40.

The jumper would also complement denim beautifully for a sophisticated casual appearance, but there's equally the choice to match it with smart trousers for work, or a leather midi skirt for an evening occasion.

Layer it over shirts and let the collar peep through, or wear over a satin slip for romantic evenings - it truly is a versatile piece.

Following a video of AJ sporting the ensemble being posted to the Marks and Spencer official Instagram page, one user captured it perfectly, writing: "The return of Slay J Odudu".

We couldn't agree more and eagerly anticipate seeing what she dons next. However, in the meantime, style enthusiasts can discover her cream knit on the M&S website.